by Kristina Algas | Jul 5, 2024 | Blog, Digital Marketing
As brands continue to fight for your attention at every second of the day, consumers are becoming increasingly conscious of who and where they get their messages from. Sponsored and in-house content just doesn’t get the same response from consumers as it used to;...
by Kristina Algas | Jun 20, 2024 | Blog, Video Marketing
Have you ever wondered why it’s so difficult for modern consumers to sit through a 15-second commercial break? Most commercials and video ads suffer from a lack of interactivity. Today, users have easy access to a variety of interactive storytelling entertainment:...
by Kristina Algas | Jun 4, 2024 | Blog
With the emerging prevalence of AI in modern technology, we’ve seen a variety of improvements in our everyday lives– unfortunately, this can also mean new online threats. Over the last 3 months, OpenAI reportedly carried out a crackdown operation on five covert...
by Kristina Algas | May 25, 2024 | Blog, Video Marketing
Every day, thousands upon thousands of videos are competing for your attention, each with the same goal in mind: to make you, the viewer, care about what they’re trying to sell. But what makes a video stand out and grab your attention? What is Sound Design? Sound...