by Kristina Algas | Aug 29, 2024 | Digital Marketing, Blog
In late 2023, a blog post by Bill Gates predicted that we might be less than 2 years away from AI technology becoming the new norm for everyday life in highly developed countries. Now more than halfway through 2024, it’s clear that this prediction wasn’t just blind...
by Kristina Algas | Aug 13, 2024 | Blog, Digital Marketing
Maintaining corporate social responsibility (CSR) is a team effort. Social responsibility isn’t just a marketing tactic; a 2019 survey revealed that 77% of American consumers are more likely to support brands that commit to making the world a better place. As social,...
by Kristina Algas | Aug 1, 2024 | Blog, Video Marketing
Video marketing skills aren't just limited to your skill with a camera. With thousands upon thousands of videos being watched each and every day, it’s no surprise that video marketing is an incredibly lucrative industry– not just for businesses, but for the companies...
by Kristina Algas | Jul 18, 2024 | Blog, Video Marketing
Social media and video marketing brings businesses together like never before. When it comes to marketing, businesses have different goals, values, and communication styles than your average consumer. B2B (business-to-business) marketing involves promoting goods and...
by Kristina Algas | Jul 5, 2024 | Blog, Digital Marketing
As brands continue to fight for your attention at every second of the day, consumers are becoming increasingly conscious of who and where they get their messages from. Sponsored and in-house content just doesn’t get the same response from consumers as it used to;...